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Donna L. Montaldo

Price Matching With BOGO Ads at Walmart

By August 19, 2011

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There has been a lot of talk about Walmart's Price-Match policy on the coupon boards as more people get used to using it to save money on their grocery bill.

One area that seems to confuse people is in regards to price-matching buy-one-get-one (BOGO) ads from approved Walmart competitors. According to Walmart's corporate coupon policy, buy-one-get-one ads qualify for price-matching when there is a specified price listed in the competitor's ad.

Where the confusion comes in is regarding the wording in many grocery store ads when promoting BOGO sales. This example will help clarify what is and what is not a specified price.

This week Publix is having an amazing Buy-One-Get-One-Free promotion on a great assortment of items. If you have a Publix (lucky you) in your area then it is most likely listed at Walmart as a competitor and they will match the prices of the Publix ad. But does the ad show a specified price? Here is how it reads:

Publix Ad (good through August 23, 2011):
  • Tyson Chicken Nuggets 32 oz. Pkg. $5.99.
  • Buy 1 Get 1 Free
This means that the price of the item is $5.99, so yes it should qualify at Walmart as a specified price listed. By using the price-matching policy at Walmart you will get two packages of the Tyson Chicken Nuggets for only $5.99. If the advertisement said Tyson Chicken Nuggest, Buy One, Get One Free and that was all, then it would not qualify as a price-match item at Walmart because there is no indication of the price of the product.

Now, let's add some coupons! This Sunday (8/21) there will be a Smart Source coupon for the Tyson Chicken Nuggets for $1.00 off of one 32 oz. bag. If you get two papers you will have two coupons to use on each of the bags, which is permitted according to Walmart's coupon policy.

For two bags of the Tyson Chicken Nuggets you will end up paying:

  • Price Match Price - $5.99
  • Minus two $1 off coupons from this Sunday's paper
  • Total: $3.99 for both packages or around $1.99 each after coupons.
Here is another example:

Publix Ad:

  • Seattle's Best Coffee
  • Buy 1 Get 1 Free
  • Assorted Varieties, 12 oz. bag
  • Save up to $7.99
Again, the price of the coffee is stated as $7.99 so this qualifies as a Walmart price-match item.

Add the following printable coupons:

$1.50 off of one bag of Seattle's Best Coffee
$1.50 off of one bag of Seattle's Best Coffee
Total: $4.99 for both bags or just $2.49 each after coupons.

As you can see utilizing the price-match policy at Walmart can really add to your savings.

If you are planning to price-match at Walmart it is a good idea to print the corporate coupon policy and also bring the competitor's ad with you. This will help make the transaction go a lot smoother.

See also:
Grocery Stores Coupon Policies
How to Find Coupons

Comments
April 9, 2014 at 8:35 am
(1) Laura Higginbotham says:

If Publix advertises save up to 5.99, say on Tyson Chicken Nuggets BOGO, then shouldn’t Walmart give the BOGO at their price, not the 5.99 price match? Otherwise what would be the point of the grueling task of going to (shudder) Walmart? Also, since this is all new, still have to take into consideration Publix’s Double Coupon policy, which might still make Publix price somewhat lower on some items.. Like I said…still researching this.

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